When Jeff Lichtenstein entered real estate in 2000, he was astounded to see the Realtor was designing ads, making brochures, taking the photos, and building their own websites. Not only did they not have expertise or money to pay for these important marketing tools, it limited the time and energy they could spend finding and selling homes for their clients.
Buying and selling a home has changed drastically. Almost every technology used today to sell, such as social media, drones, and iPhones, didn’t exist 10 years ago. Echo Fine Properties is leading the way in services, technologies, communication, and marketing. Most brokerages simplydo not offer the support Echo Fine Properties offers their agents.
From professional photography, cinematography, digital and traditional advertising¾including magazine-style and 8-12-page brochure layouts¾to staging, pricing, and marketing strategy, each home is precious to this team. They simply put more time, energy, and thought into every home’s presentation.
With a complete in-house photographer and cinematographer, team Echo creates drone aerials, night shots, HDR photography, virtual reality, 3D Matterport tours, and exposure fusion. Their “No Shadow Rule” assures photos are taken when light is just right for each home, including sunset and night images to truly showcase the home’s full beauty.
Their in-house design team then creates full-color brochures, postcards, ads, and social media posts. As part of Echo’s exclusive 51-point To-Do list, they use these materials to populate each home to thousands of listing sites.
Jeff Lichtenstein states, “Everyone always has their smartphone within arm’s reach! Our dedicated teamsare experts at creating the right story and making a real impression. Today, half of our buyer leads come from social media.”
Additionally, the company offers a complete concierge service that handles all incoming social media, email, and internet buyer inquiries. A dedicated person to handle each inquiry when the agent is tied up ensures their clients get the fast response time they deserve, and no possible buyers are missed.
The full-time closing specialist monitors every transaction the whole way, keeping track of inspection or mortgage dates, escrow, and details to assure a smooth closing for every home they handle.
Finally, each one their hand-picked agents specializes with focused expertise on specific communities, so they know their area like the back of their hand. Agents know the neighborhoods, the inside deals, how to stage, how to show, how to negotiate, how to close.
So how did this newcomertop 3,696 Brokers 3 TIMES IN A ROW? Simply put, they work as a team.
Now Echo is the fastest-growing luxury brokerage in Palm Beach County with more than 60 agents. The team has doubled sales in just one year with 98 transactions over $1 million for a total of $429 million in sales. And now they are also opening a new office in Martin County.
Echo is really making waves and it’s all done with their in-house experts taking care of details so the agents can take care of their clients.
If you are relocating to Palm Beach County, work with the local leader in luxury real estate and call Echo Fine Properties, voted the best brokerage again and again.
7100 Fairway Drive, Suite 44 | Palm Beach Gardens | 561-500-3246 (ECHO) echofineproperties.com